About Firm Evolution

Law Firm Marketing & Business Development Experts

Firm Evolution provides marketing, business development, and client services support to the legal industry.

Our clients range from small law firms to branch offices of mega firms, and from niche boutiques to full-service practices. We work in partnership with clients guiding them through the process of building an initial marketing program, expanding on an existing program or fine-tuning current processes and systems. We assist our client firms with developing strong internal marketing cultures, and external marketing activities, customized to meet the needs of the firm, the market and the target client base.

We also work closely with individual lawyers, practice groups, industry groups and law firm management with the development and implementation of strategic firm wide plans, practice or industry group plans, and individual attorney marketing plans.

In today’s business climate, complacency is a good way to lose ground fast.  Law firms are not immune to the need to shift gears and transition practices and procedures to ensure that they are well positioned for opportunities as well as threats.  Confidently evolving with clients, the industry, technology and other anticipated or unknown changes is how successful firms’ and lawyers not only survive but continue to thrive in the competitive marketplace.  Challenges are inevitable and surmountable. Opportunities are endless and achievable.

Firm Evolution works closely with clients to develop and execute customized programs of all sizes at all levels. Once a program is in place, and if needed, we continue to follow up and work with clients to ensure the effort and momentum is maintained and supported.

Legal Marketing & Business Development Tactical Areas

A few tactical areas for which Firm Evolution offers support include: marketing program audits, evaluating and organizing marketing department infrastructures; development and implementation of strategic plans and marketing plans; new brand campaigns and refinement of existing campaigns; Social Media management and Internet marketing program development.   We have extensive experience, and years of expertise, in a variety of law firm marketing activities, a few of which include:

  • marketing program audits;
  • marketing plan and budget development (individual attorney plans, practice/industry group plans, and firm wide plans);
  • branding campaign creation, refinements and complete brand foundation overhauls;
  • establishing cross-marketing programs;
  • designing client surveys and interviewing processes;
  • developing public relations programs;
  • developing systems and processes for responding to RFPs;
  • recommendation of special events, anniversaries and client appreciation programs.

At all stages of Firm Evolution services, clients rely on our unique blend of strategic and implementation capabilities to fulfill their marketing and business development needs.  Identifying the most effective and efficient approach and providing ongoing support to insure implementation and follow through is our ever present goal.
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Who We’ve Worked With
  •  <p>4700 Group </p> <p>
  •  <p>Ater Wynne</p> <p>
  •  <p>Betts Patterson Mines</p> <p>
  •  <p>Bullivant </p> <p>
  •  <p>Cairncross</p> <p>
  •  <p>Christensen</p> <p>
  •  <p>Curran</p> <p>
  •  <p>Foster Pepper</p> <p>
  •  <p>Foster Law</p> <p>
  •  <p>Graham & Dunn</p> <p>
  •  <p>Hanson Baker</p> <p>
  •  <p>HCMP</p> <p>
  •  <p>Inslee Best</p> <p>
  •  <p>Judicial Dispute</p> <p>
  •  <p>Law Offices of Stephen Hansen</p> <p>
  •  <p>Macdonald hoague</p> <p>
  •  <p>Miller Nash</p> <p>
  •  <p>Ogden Murphy </p> <p>
  •  <p>Oles Morrison</p> <p>
  •  <p>Peterson Russell</p> <p>
  •  <p>Puget Sound </p> <p>
  •  <p>Reinisch</p> <p>
  •  <p>Short Cressman</p> <p>
  •  <p>Snow Christensen</p> <p>
  •  <p>Stokes Law</p> <p>
  •  <p>Veris</p> <p>
  •  <p>Yarmuth Wilsdon</p> <p>
  •  <p>YOM</p> <p>

We've been advising law firms from the beginning – we were there during the revolutionary impact of the Internet and the sweeping changes of the 90's.  Markets, industries and businesses have evolved considerably since then – we've supported and guided our law firms' marketing, business development and client servce needs every step of the way.