Our clients range from small law firms to branch offices of mega firms, and from niche boutiques to full-service practices. We work in partnership with clients guiding them through the process of building an initial marketing program, expanding on an existing program or fine-tuning current processes and systems. We assist our client firms with developing strong internal marketing cultures, and external marketing activities, customized to meet the needs of the firm, the market and the target client base.
We also work closely with individual lawyers, practice groups, industry groups and law firm management with the development and implementation of strategic firm wide plans, practice or industry group plans, and individual attorney marketing plans.
In today’s business climate, complacency is a good way to lose ground fast. Law firms are not immune to the need to shift gears and transition practices and procedures to ensure that they are well positioned for opportunities as well as threats. Confidently evolving with clients, the industry, technology and other anticipated or unknown changes is how successful firms’ and lawyers not only survive but continue to thrive in the competitive marketplace. Challenges are inevitable and surmountable. Opportunities are endless and achievable.
Firm Evolution works closely with clients to develop and execute customized programs of all sizes at all levels. Once a program is in place, and if needed, we continue to follow up and work with clients to ensure the effort and momentum is maintained and supported.
A few tactical areas for which Firm Evolution offers support include: marketing program audits, evaluating and organizing marketing department infrastructures; development and implementatino of strategic plans and marketing plans; new brand campaigns and refinement of existing campaigns; and Internet marketing programs. We have extensive experience and years of expertise in a variety of law firm marketing activities, a few of which include:
At all stages of Firm Evolution services, clients rely on our unique blend of strategic and implementation capabilities to fulfill their marketing and business development needs. Identifying the most effective and efficient approach and providing ongoing support to insure implementation and follow through is our ever present goal.