Legal Marketing Blog

Fine Tuning Business Development Skills

Posted by Jennifer Iverson

In the game of baseball, every player serves a position that needs to be well executed for a successful season. In the business of law, to ensure a successful future, every lawyer has a role to play in maintaining the firm’s client base and bringing in new business.  Whether playing baseball or practicing law, the lineup that performs the best will have the greatest chance of winning.  Successful players practice, practice and practice some more, to fine tune their skills.  Lawyers should also identify ways to perfect their marketing skills to become a better speaker, communicator, writer and networker.   Regardless of your career level, there is always room for improvement.